B2B Festival 2026: Connecting with retailers and share experiences
From February 8 to 9, Ananda will join the B2B Festival in ’s-Hertogenbosch for the third year in a row. With the growing number of bicycle brands and an expanding dealer network across the Netherlands, the B2B Festival is the ideal place for Ananda to connect with dealers, who are working with our systems daily or simply to reach to new Dealer audience.
What to Expect at the B2B Festival ?
Earlier this year at Velofollies, Ananda officially launched the new M7000 Series One platform three motors, all built on the same advanced technological foundation. At the B2B Festival, this next-generation platform will again take the center stage
Equally important is the presence of our service team, ready to answer all questions related to service processes, availability, and Ananda Link, our diagnostic and service platform. This ensures dealers not only learn about our technology, but also how we support them long after the sale.

📍Find us at booth D.07
The new M7000 series
The Ananda M7000 Series is the next generation of mid-drive motors, engineered to deliver power that feels human, intuitive, responsive, and perfectly controlled exclusively first presented at Velofollies 2026
Built on a shared platform and optimized for different riding needs, the M7000 Series combines high peak power, high torque, compact design, quiet operation, and smart connectivity into a unified solutions available in two configurations.


At just 2.7 kg, the Ananda M7200 delivers 95 Nm of smooth, consistent support for urban and trekking bikes.
The Ananda M7600 is built for a smooth, natural eMTB ride, delivering up to 120 Nm in a compact 2.8 kg design.
But there is more
We showcase complete e-drive solutions, including the R900 Integrated Electronic 3-Speed Gear Hub Motor, our best-selling M100 motor system specially designed for e-cargo bikes, the R525 hub motor with an integrated locking system, and the R400 rear hub motor — proving that hub motors are back in modern e-bike design.
📍Find us at booth D.07

Call center for retailers
Did you know that at Ananda’s European headquarters in the Netherlands, we operate a dedicated call center specially set up for dealers? As a bike shop, you can contact us directly for:
1. Immediate access to technical experts via phone or e-mail
2. Structured and transparent handling of returns and warranty cases
3. hands on support in System diagnostic and analysis
4. Stock managment & fast logistics
5. Component inspection or replacement
Meet our team
Ruben Brinkman

Grady Dang

Maxime Darcel


